Julia Muir, Founder of the Automotive 30% Club meets Bentley Motors ‘Be Inspired’ Women in Automotive Network

Back in June, Patron Member of the Automotive 30% Club, Bentley Motors hosted their ‘Extraordinary Talks’ series.

Julia Muir, Founder of the Automotive 30% Club was invited to speak, alongside a panel of inspiring female engineers to discuss more about working together to improve gender balance throughout the automotive sector and the significance of ‘Choosing to Challenge’ in line with her latest ‘ChangeThe Game’ book. The talk was held in collaboration with Bentley’s recently established ‘Be Inspired’ network.

Read more about Julia’s participation below. 

“On 22nd June, Bentley was delighted to host Julia Muir as part of our Extraordinary Talks series. As the Founder of The Automotive 30% Club and a strong advocate for the benefits of stronger female representation in the automotive sector, we invited Julia to talk to us virtually about how we “Change the Game” and increase the number of women in engineering and manufacturing roles in the automotive sector – followed by a great discussion with members of our ‘Be Inspired’ Women in Automotive Network on the steps we can take at Bentley to drive positive change.

The event saw Julia, together with our panel of inspiring female engineers discuss more about how we can all work together to improve gender balance throughout the automotive sector and the significance of ‘Choosing to Challenge’. Julia highlighted the burning platform for change created by recent events and the need for organisations to think outside the box to become more aware of how organisational processes could be unintentionally holding female colleagues back, especially in areas like manufacturing and engineering where female representation is low. Reflecting on the importance of events like International Women in Engineering Day, Julia explained that “engineering is a career pathway that can truly make a difference” – “it’s an opportunity to step out and be bold” –  and “everyone one of us has an opportunity to become a hero in our own life story, by defining our own space and making a difference”. 

This talk was held in collaboration with our recently established Be Inspired network group, which brings together colleagues with an interest in increasing the proportion of female colleagues across all of Bentley’s business areas to accelerate our progress towards Bentley’s Beyond 100 goals of 30% women in management by 2030. Diversity and Inclusion sit at the heart of Bentley’s Beyond 100 strategy, and Be Inspired, along with our two other colleague network groups; Be Proud, who are focusing on LGBTQ+ topics, and Be United, who are focusing on BAME (Black, Asian and Minority Ethnics) themes, are part of the driving forces helping us to reach our goals.

We thank Julia for joining us to discuss this topic and inspire us all to “Change the Game”, and working with our Be Inspired network, our network lead Nicola Johnson, new patron Peter Bosch, and the Company we will make a difference to ensure everyone can reach their true potential.”

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