Welcoming our 35th member, Waylands Volvo, to our network

The UK Automotive 30% Club is delighted to announce that Waylands Volvo has joined the club.

Waylands are a family-run and owned motor retail group that operates Volvo dealerships in Oxford, Reading and Swindon, and also trades under the name of Fawcetts Volvo in Newbury. They pride themselves on providing outstanding customer service and excellent value for money, creating a memorable customer experience. 

The club is a voluntary group of MDs and CEOs from automotive manufacturing, retailing and supplier companies, who each share the goal of achieving a better gender balance within the automotive industry, and aim to fill at least 30% of key leadership positions in the member organisations with women by 2030. 

This is done through a “30 by 30” strategy made up of four key stages, the ‘Reach Out’ phase, to attract more women into the automotive industry, ‘Welcome In’, to remove bias in recruitment within the sector, ‘Pull Through’, to pull women through the promotional pipeline and finally ‘Hold On’, to retain talented women. 

John O’Hanlon CEO of Waylands Volvo comments:

“We are delighted to be joining the Automotive 30% Club which clearly aligns with our aim to unlock the benefits of gender diversity across the sector. Since we established in 2017, we have continued to invest heavily to create a business culture everyone can thrive in. We are therefore proud to be making further steps towards this objective and increasing the representation of women in our leadership roles.” 

Julia Muir, Founder of the UK Automotive 30% Club and CEO of Gaia Innovation comments:  

“It’s wonderful to welcome John O’ Hanlon and Waylands Volvo into the club. It is very important to have retailer groups like Waylands working towards our shared goal of achieving a better gender balance in the automotive sector and making a commitment to implement their “30% by 2030” strategy, because it is at the dealership where the customers meet and experience the automotive sector, and so retailers must aim to authentically reflect their gender balanced customer base. “

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