Women often choose to work part time hours in order to balance work with home life. However, due to social norms, family obligations and demanding partners, for many this is not actually a free choice. I recently designed a viral social media campaign to encourage women to apply for dealership roles in Barnsley. As part…
One of the reasons women don’t apply for jobs could be that perhaps the jobs are described in such a way that we simply don’t find them appealing. A gender decoder app has recently been launched that suggests certain words used in job adverts are likely to trigger different reactions from men and women. It…
To secure a new job or promotional opportunity, a good place to start is taking the risk to actually apply. You have nothing to lose and everything to gain. There is a story retold by Facebook’s COO, the famous gender equality champion Sheryl Sandberg, that Hewlett Packard had found a significant difference in the way…
“It felt a perfect fit for where Auto Trader is – what we believe in, what we’re passionate about, and equally what the UK Automotive 30% Club is designed to achieve,” says Rebecca Clark, Manufacturer & Agency Director at Auto Trader. Our company had already recognised the importance of supporting women in the workplace, had…
“You get different ideas when people come at things from different perspectives, and you get a more rounded view and often improved decisions,” says Penny Burnett, HR Director at Volkswagen Group UK, explaining her belief in the need to promote diversity in the work place. “The automotive industry is facing its biggest ever transformation. We…
“When I joined the company, we had only five percent of females in management roles, and now we’re at 29 percent,” comments Clare Martin, Group HR Director at Jardine Motors Group. She emphasises it’s always about finding the right people to do the job, not just about hitting a number, “because once we hit 30%…
“We consider ourselves doubly challenged when attracting women to work for us,” jokes Alison Ross, Platform & Operations and People Director at Auto Trader, explaining she’s referring to the company’s dual sectors of traditionally male-oriented automotive and technology. “However, during the past five years, we’ve made a concerted effort around diversity and inclusion, and we…
“It’s about enabling everyone to be their best version of themselves and creating the right environment as an employer so people can thrive, do their best work and stretch themselves to be better than they realised they could be,” says Rachel Shepherd, General Manager, HR & Facilities at Toyota (GB). Rachel is talking about Toyota…
“Gender balance is a subject that’s really close to my heart,” admits Neil Williamson, CEO at Jardine Motors Group. “My wife and I met in the car industry. She started on the manufacturer’s side and ended up on the retail side, and that had challenges along the way. So that’s given me a close insight…
“The ’30 by 30′ initiative really supports the transformational change we’re working towards in this industry,” says Alex Smith, Managing Director of Volkswagen Group UK. “It’s fundamentally important, but I think we have some way to go. Recent surveys suggest women only make up about 16% of employees in Automotive, which is obviously far from…
“Women need to see and aspire to leadership positions and they need to see women in those positions so that they know it’s attainable and they can deliver exceptionally well”, comments Agustín Martín, President and Managing Director, Toyota (GB). It’s a really exciting time for the automotive industry as we look towards the future and…
Trevor Mather believes that a company has an important role to play in positively contributing to society and that the make up of a company should be reflective of the society in which it operates. Not only for its own sake, but also to encourage a broader, more creative culture and community. As Chief Executive…